Experience

Certifications: Google Analytics, HubSpot Inbound Marketing & Email Marketing, Salesforce, SmartFox CRM & Case Study

Skills: Data Analytics, Data Visualization, Statistical Modeling, Microsoft Office Suite, PC & Mac Operating Systems, Strikingly & Squarespace Web Design Software, Canva, CapCut, Market Research, Search Engine Optimization, QuestionPro

Regeneron Pharmaceuticals

Commercial Training Intern (May 2024 - Aug 2024)

  • Selected by manager to be a campus ambassador, serving as a key contact for students exploring internship opportunities contributing to a record 26,000 applications being received in less than 5 months

  • Conducted sustainment analysis of existing branded materials and application to improve retention and accessibility for national sales team

  • Spearheaded user research with sales representatives to discover pain points and necessary updates to content

  • Collaborated with vendors to update app for sales team training by developing its layout and internal materials

  • Managed relaunch of app resulting in an increase of application usage and improved comfort for team on initiating correspondence with healthcare professionals within compliance standards set by pharma industry

Health Care Provider Marketing Intern (May 2023 - Aug 2023)

  • Developed a core claims document by organizing and referencing 100+ claims to centralize relevant brand claims

  • Assisted in the formatting and editing of branded leave behinds and its content for national relaunch

  • Streamlined cross-functional communication between departments by developing a document of industry concepts

Tandem Telehealth

Digital Marketing Intern (Nov 2023 - Aug 2024)

  • Compiled and categorized a master list of over 3,000 health care professionals to support marketing initiatives

  • Collaborated with CEO to establish relationships and distribute marketing materials to ~50 local offices

  • Designed a year-long email marketing campaign with monthly topics relevant to the mental health care field

Contract Strategy Work

Social Media Strategist and Account Manager (Dec 2020 - Dec 2024)

  • Implement marketing practices that lead to a ~15% increase in online engagement and growth of customer base

  • Analyze and track social media performance across platforms (Meta, Twitter, TikTok, and Pinterest) creating and presenting monthly audit reports in a consumable manner to account holder

  • Developed SEO strategy for social and digital performance increasing engagement by ~ 65%

  • Create original graphics, logos, and short form content to increase reach of accounts using Canva, Photopea, & CapCut

New York State Parks & Recreation

Jones Beach Zones Employee (May 2019 - August 2022)

  • Interacted with 400+ visitors daily, providing guidance to optimize experience and overall satisfaction

  • Operated cash and card POS system, managing up to $5,000 daily, consistently upselling ~ 3,000 visitors to buy an annual pass

  • Led efforts in cleaning, organizing, managing traffic, and implementing safety protocols aligning with New York state and OSHA standards

Memberships & Appointments

Junior Marketing Advisory Board (JMAB)

Marketing Department Ambassador (April 2023 - Dec 2024)

  • Present bi-annually to the Marketing Advisory Board of ~20 alumni on achievements, goals, and metrics, including assisting in efforts to successfully raise $10,000 in donations to the department

  • Assisted in efforts to successfully raise a record-breaking $10,000 in donations to the department within 24 hours

  • Advised ~ 200+ prospective students and families on how the department contributes to student success

American Marketing Association (AMA)

VP of Data Analytics & Market Research (Sept 2022 - Aug 2024), DEI Chair (Aug 2023 - Aug 2024)

  • Supervised a committee of ~15 students to assign projects and coordinate work on ~7 client accounts

  • Restructured and designed the VT AMA chapter website to engage clients and members increasing traffic by ~40%

  • Successfully advocated for the formation of a subcommittee to implement D.E.I. practices across the organization

Fluid at VT: Professional Growth Organization

Cofounder and President (Feb 2021 - May 2024)

  • Fostered a professional network of 20+ industry leaders to secure presentations for organizational enrichment

  • Coordinate events such as “Friendsgiving Food Drive” leading to the donation of 40lbs. to a local food bank and the first ever “Out at Work” day celebration which is now an annual event in the college of business

  • Planned and managed bi-weekly meetings on topics such as resume building and personal finances

Awards and Honors:

  • Marketing Outstanding Senior Award (2025): Awarded to a senior who showcases service and embodies “Ut Prosim”, majoring in marketing with at least a 3.4 GPA. Selected by the marketing department heads and professors.

  • Marketing Inclusion Scholarship (2024): Awarded to a student who displayed great commitment to inclusion and dedication of bringing diverse groups together through leadership, studying marketing, and with at least a 3.0 GPA. Selected by the marketing alumni and faculty board.

  • Lambda Horizon Scholarship (2024): Awarded for significant contributions toward their community through leadership, service, and volunteer work.

  • Dean’s List (2023 & 2024): Awarded to students who’ve received semester GPA of 3.4 GPA or higher.

  • American Marketing Association ICC Outstanding Award (2023): Notable and impressive work towards the chapter plan, membership, internal/external communication document against over 300 collegiate chapters.

  • American Marketing Association Member of the Month (Oct 2022): Received for great contributions to chapter website and practicing active communication within the Data Analytics & Market Research committee.

  • Pamplin Merit Scholar (2021 - 2024): A 4-year scholarship for incoming freshman in the Pamplin College of Business for impressive GPA and resume.

Volunteer & Relevant Experience:

  • Pamplin Cultural Committee (2023 - 2024): Acted as a student representative for a faculty/staff interest group. Provided student point of view for events within the Diversity, Equity, Inclusion & Belonging office during monthly meetings

  • American Marketing Association First Generation Mentoring (2023 - 2024): Paired up with a professional national member of AMA for career and professional guidance. Learned how to navigate networking and career decisions

  • Pamplin Undergraduate Mentoring Program (2021 - 2024): Mentored 6 students 1:1 within the college of business. Assisted them with navigating entering college, choosing classes, balancing school, and applying to internships

  • Deloitte First Generation Mentoring (Nov 2022 - April 2023): Had 1:1 mentoring with a Virginia Tech alumni employed at Deloitte. Through the 6 month mentorship, learned how to efficiently network, complete case studies, and write a resume

  • The Big Event at Virginia Tech (2022): Completed tasks for households within Montgomery County including raking, mulching, painting, gardening, sweeping, and mopping.

Education:

Virginia Polytechnic Institute, Pamplin College of Business Bachelors of Science in Marketing Management, concentration in Digital Marketing Strategy,

December 2024